NOTE: THIS IS A RECORDING OF THE LIVE SESSION THAT WAS HELD ON THE DATE SHOWN ON THE LEFT.
Hiring a new salesperson is one of the most expensive investments a contracting business can make — and yet most contractors set their new hires up to fail before they ever step foot on a job site. This power-packed webinar cuts straight to the heart of why so many contracting companies struggle to turn promising sales talent into consistent revenue producers, and what you can do about it starting today.
In this EAP Master Coaching Session, you'll discover why the "throw them to the wolves" approach to sales onboarding costs you thousands in lost deals, high turnover, and wasted training time. We'll walk through the most common onboarding mistakes contracting business owners make — from skipping a structured ramp-up period to failing to teach your unique sales process — and show you exactly how to fix them.
Whether you're bringing on your first salesperson or trying to scale a sales team, this webinar will give you a repeatable, proven framework for onboarding that gets new reps closing deals faster, representing your brand with confidence, and sticking around for the long haul.
You'll walk away knowing how to:
Build a structured 30/60/90-day onboarding roadmap tailored to the contracting industry
Define the key product knowledge, sales scripts, and field processes every new hire must master before going solo
Create accountability checkpoints that identify struggling reps early — before they burn leads,
Leverage ride-alongs, role-playing, and shadowing to accelerate real-world readiness,
Reduce ramp-up time so new salespeople start generating revenue in weeks, not months.
Who should attend: Owners and sales managers of residential or commercial contracting businesses — including roofing, HVAC, landscaping, paving, remodeling, and more — who are tired of watching good hires go to waste.
Stop leaving money on the table. Your next great salesperson deserves a process that sets them up to win — and so does your business.